Introducing Daily Stats

Starting today, all WordAds users can access daily stats on their ads performance from the Stats dashboard on WordPress.com.

This has been the #1 feature request we’ve received from users, and we’re excited to roll this out for everyone during the peak season for advertising. Now, site owners will be able to view daily snapshots of ads served (impressions), average CPM (revenue per 1,000 ad impressions), and revenue. Even better, you can roll these stats up into the weekly, monthly, or yearly view to spot larger trends as you tune your monetization strategy.

Comments

  1. I really like this addition! Just one question, do the earnings for daily stats change after they’ve been posted? Asking because I notice that November hasn’t been added to the WordAds tab yet, but you could just check the stats under “Months”, unless that value is due to change.

    1. Just one question, do the earnings for daily stats change after they’ve been posted?

      The stats shown are updated daily with the most current information we have available, which is an estimate of earnings. We receive reports from advertisers on a rolling basis throughout the month, so you may see the stats fluctuate slightly during this time. Once a month’s earnings are posted to the table below the chart, they’re finalized and that is the amount you’ll be paid.

  2. Hi, Wordads team. You really killed the competition. What a nice approach to understand overall ad Monetization performance on site. Nice stat. I really liked it.

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